Did you know..
One in four women say they suspect they have been drink-spiked at a club..
Popshots mission is to change this
Driven by curiosity and built on purpose, this is where bold thinking meets thoughtful execution. Let’s create something meaningful together.
Problem statement
The rise in drink spiking incidents at clubs presents a serious challenge, with existing prevention methods proving ineffective.
4 in 5 victims of drink spiking are women.
Secondary research
Observations
Field studies, observations, Interviews where made as primary research
Observation objective where too see behavior of staff, behavior of club guets and check security in general
Data affnintiizaton
Thematic analysis was made to draw conclusions from clusters of insights
Competetive analysys
Insights
Insights
INSIGHT 2
Gadgets / anti drink spiking products are not socially accepted and will there for not be used
INSIGHT 5
Many clubs neglect essential security measures, despite legal requirements, indicating a lack of prioritization for ensuring a safe environment
INSIGHT 1
Both guests and bartenders can spike the victims
INSIGHT 4
The more fun they're having, the more they tend to forget about their own safety.
INSIGHT 3
Victims Didn’t believe it was going to happen to them
Ideation
Based on the research and the key takeaways we ideated over 50 concepts. Trough various methods such as crazy 8´s and linking “How might we” to specific concepts.
Solution
Disguised as a trend. Designed for safety.
A seaweed-sealed shot that protects your drink without killing the vibe.
Gin and tonic
Fireball
Vodka cranberry
Eco system of products
A three-part system: the app, the vending machine, and the PopShot — forming a connected ecosystem serving both venues and visitors.
Eco system of products
Disguised as a trend. Designed for safety.
A seaweed-sealed shot that protects your drink without killing the vibe.
Choose what flavors you want shipped and refilled in the machine
Follow the statistics of how the different flavor are doing and when you need a refill
Profile and our services
